Category: business

  • Reminder: I don’t know what I’m doing

    I met with a girl yesterday who basically laid out to me that my business strategy was non-existent. She’s right, of course. I don’t have business cards, my website doesn’t tell anyone what I can do for them, nothing. She was totally right, and it’s kind of embarrassing, now that I think about it. So […]

  • How to popularize your podcast using the power of social networks

    I had a chit chat with Mark and Bob during the ride down to PodCamp where we talked all about social networking and why influencing the text-based web matters a great deal. Take a listen if you want to learn a thing or two about how to promote yourself as a podcaster on the web.

  • HarperCollins’ Prosecast

    I just finished listening to episode two of HarperCollins’ new Prosecast. It’s a great example of what companies can be doing to enhance the experience they provide – and even better, it’s produced by someone in Canadian podcasting, not by some random idiots with no experience in the industry. I hope I see more stuff […]

  • The Circular Logic of Marketing

    For the first time today, I am left upset by a blog that does not accept comments. Yes, it was his, though the decision didn’t bother me at the time. When marketers look at success in a product or service, I wonder if they tell themselves “This restaurant has clearly succeeded because…” while finding reasons […]

  • IOYH on Sirius: Now All the Goddamned Time

    As of next week, the In Over Your Head podcast will be broadcast weekly on Sirius Satellite Radio – Fridays between 7:30 and 8 pm EST. If you are a podcaster and you want some of this, send me promos! I’ll play absolutely any promo that doesn’t suck, so hook it up.

  • Love your work

    It becomes harder and harder, I think, to be a blogger that gets ‘work’ from their site and to continue being active in blogging while obtaining this work. I don’t know why, but I’ve seen it happen a lot with a bunch of people I know. Personally I intend to combat it. Whatever the case, […]